Event Marketing Opportunities
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Advertise in The Natural Foods Merchandiser: Call For Quote
It's show time - time to advertise in The Natural Foods Merchandiser show issue, one of the most read issues of the year. Use it to get your products in front of buyers before the show and increase booth traffic with bonus distribution during the show. You can even use it to highlight show-only promotions.
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Opportunity Details
- Call for quote.
- Call the NFM Ad Sales department at 1.303.939.8440 for details.
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Bag Insert: $1,500
Capture a targeted audience by inserting a product sample or literature piece (brochure, invitation or flyer) into the event bag. Provide a sample-sized product or literature piece (brochure, invitation or flyer) to them as they arrive at the show and pick up their bag.
SPECIFICS AND LOGISTICS: Bag Insert.
Inclusions with this promotional opportunity:
- Registration and information booths.
- Distributed in all Attendees Bags.
- One 2 oz sample size or one piece of literature (brochure, invitation or flyer) per event bag.
Opportunity Details
- Quantity of bags based on anticipated retail attendance; approximately 2000.
- Last date to contract 3 weeks from show.
- Must be approved by standards.
- Limited availability.
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Eblast
Deliver your message before the show right to the inbox of attendees. Your company designs an html e-mail message. This is a great chance to promote your new offerings and on-site booth location.
STATUS: 
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Opportunity Details
- SupplyExpo registered attendees.
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Inflatable: $1,500
Capture the attention of attendees and stand out from the crowd by placing your inflatable product or logo in the lobby. High traffic spaces available.
Inclusions with this promotional opportunity:
- 5'w x 5'd x 8'h footprint for inflatable
- Electricty included.
- 22x28 sign with company logo and booth number.
Opportunity Details
- Call for available locations.
- Limited availability.
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NewHope360.com Find and Compare Listing: $500 - $3,000**
Inclusions with this promotional opportunity:
- Company Logo on listing
- 30 categories
- 10 product listings
- 500 character description on newhope360.com and on online show directory (featured listing)
- Location/Address/Phone/URL
- Includes one email address
- Company Logo on listing
- 100 product listings (each with one primary image)
- Unlimited Categories
- 4000 character description on newhope360.com and 500 character description on online show directory (featured listing)
- Location/Address/Phone/URL
- Includes 5 email addresses
- Company Logo on listing
- 4000-character description on NH360 and 500-character description on online show directory (featured listing)
- Location/Address/Phone/URL/Multiple E-mail Addresses
- Associations and certifications
- Press releases/articles tied to listing
- Announcements (140 character limit)/Twitter feed
- Uploaded digital assets (white papers, documents, etc.)
- Unlimted categories
- Unlimited products listed (each with one primary image and up to 2 secondary images)
- Click for information, lead generation
Opportunity Details
- Medium font size
- Insignia for paid service
- Increased weighting in search over prior level
- Large font size
- Logo in search results
- Insignia for paid service
- Increased weighting in search over Enhanced Listing
- VIP Links: colored background on listing
- Large font size
- Logo in search results
- Insignia for paid service
- Increased weighting in search over Premium Listing
- **Please note pricing displayed reflects discounts for exhibitors of the show.
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New Product Line: $2,500
Become synonymous with New Products by taking advantage of this opportunity. Showcases are located in the Main Lobby where attendees will stop before they shop the show floor. Opportunity to feature company product line in an entire New Products Showcase unit.
Inclusions with this promotional opportunity:
- Promotion of company in lobbies locations may vary.
- 1 showcase unit with custom header and 3 shelves, 36"wx11"d.
- 6 listings in the New Products Buyers' Guide per unit, deadlines apply.
- Special access hours for adjustments and set-up
Opportunity Details
- Inside the exhibit hall.
- Last date to contract 3 weeks from show.
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New Products Showcase: $225
Get your products noticed in these highly visible showcases. New products, new labeling or new ingredients introduced less than twelve months prior to the show qualify. Products that have never been displayed at the show can also be displayed. Become synonymous with New Products by sponsoring this opportunity. Showcases are located in the main lobby.
SPECIFICS AND LOGISTICS: New Product Showcase.
Inclusions with this promotional opportunity:
- Promotion of company in space.
- Shared shelf space for product and literature display.
- Simple lead retrieval provided for attendees to request further information about your product.
Opportunity Details
- Inside the exhibit hall.
- 18"x18"x11" space (except bulk and foodservice which are 30"x18"x11").
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Private Appointment Room: $1,500 - $4,000
A great resource to hold private meetings or create a lounge for your clients. These rooms will have tables and chairs, key (if applicable), wastebasket and one 22 x 28 sign outside of room. Please note: Private Appointment Rooms are not intended for seminars or exhibit space.
SPECIFICS AND LOGISTICS: Private Appointment Room.
Inclusions with this promotional opportunity:
- Promotion of company at the room.
- Meeting space.
- Standard furniture.
Opportunity Details
- One day- $1500, Whole Show- $4000.
- Hall S3 of the Las Vegas Convention Center
- Room can not be used for functions or seminars.
- Limited availability.
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Promotional Video: $300 - $5,000
You’re the expert, don't just tell prospective buyers about your product, show them about it. By participating in this new marketing opportunity from Natural Products Expo you can provide a short video highlighting your latest product offerings, how you're helping the enviroment or how you're helping to build community.
Inclusions with this promotional opportunity:
- Video will be hosted on views.newhope.com.
- Your 1 - 3 minute promotional video will be hosted for 12 months on views.newhope.com.
- Create a 365 day experience.
- Company provided stills and media combined with live action shot by a professional crew.
- Music and basic graphics included.
- Company receives a quicktime/flash clip that can be used on a website, DVD, email, or PowerPoint presentation.
Opportunity Details
- New Hope Natural Media produced video $5,000.00. Host Company's own pre-made video $300.00.
- New Hope Natural Media will provide a proofing process consisting of two rounds of editing to make changes.
- All video will be subject to New Hope Natural Media Standards.
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Show Directory Online - Exhibitor Category Leader: $250
Purchase leadership of a main product category and your company will appear at the top of the list when the category is a part of a search. Limit of 3 exhibitors per category, 17 available categories.
SPECIFICS AND LOGISTICS: Show Directory - Exhibitor Category Leader.
Inclusions with this promotional opportunity:
- Appear in the top section of category searches.
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Show Directory Online - Exclusive Keyword Search: $400
Purchase a keyword and your company will appear at the top of each search using that keyword. Keywords are exclusive to one exhibitor, so purchase early for the best selection.
SPECIFICS AND LOGISTICS: Show Directory - Exclusive Keyword Search.
Inclusions with this promotional opportunity:
- Exclusive keyword search.
Opportunity Details
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Show Directory Online - Featured Listing: $200
Reach your audience before, during, or after the show by advertising on the show website. Attendees use this tool to find particular exhibitors they want to meet with and the products they want to see while at the show. It also provides a means for attendees to contact you before the show to set appointments or to ask questions. After your booth is contracted, your company name and booth number are automatically listed on the Show Directory website. Once you sign up, you will be sent instructions to go to the Show Directory and enter your information.
SPECIFICS AND LOGISTICS: Show Directory (online) Featured Lisiting.
Inclusions with this promotional opportunity:
- Online recognition pre and post show. Show Directory Kiosks Onsite.
- Basic Complimentary - company name, booth number, state & country contact information, 500 character description, up to 10 searchable product categories, 2 show specials and brand name listing.
- Featured (additional to basic listing) - additional 1000 character company description, company logo, 2 press releases, 3 additional show specials, 25 additional outreach emails, company email and URL listed, listing highlighted in all lists and searches where company appears, listing shows in the top section of the appropriate exhibitor list page (arranged alphabetically).
Opportunity Details
- Must be approved by standards.
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Show Directory Online - Outreach Emails: $0 - $400
Contact the attendees you want to meet directly with targeted, one-on-one messages. Each exhibitor automatically receives 25 outreach emails.
SPECIFICS AND LOGISTICS: Show Directory - Outreach Emails.
Inclusions with this promotional opportunity:
- Email registered buyers (the first 25 are free).
Opportunity Details
- 25 - Free
- 50 additional - $100
- 250 additional - $400
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Show Directory Map Advertising: $750 - $1,500
Advertise in the show directory map and get into the hands of every attendee. The Show Directory Map is seen by everyone and is kept for reference year round.
SPECIFICS AND LOGISTICS: Show Directory Map Advertising.
Inclusions with this promotional opportunity:
- Company logo on Show Directory Map.
- Onsite distribution.
- Half page color ad: 5" x 5-7/8".
- Quarter page color ad 5-1/2" x 3-15/16".
- Map-side logo placement 1-3/8" x 1".
Opportunity Details
- Opportunities -Premium $5,000 1/2 page 4c - $1,500 1/4 page $1 ,000, Mapside logo placement, $750
- Deadline May 12, 2011
- Space is limited, first-come, first-serve.
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