Badge Registration
All Badges will be picked up onsite - As part of the greening initiatives at Natural Products Association MarketPlace all badges will be picked up onsite again this year. This will save on the physical resources used in producing the envelopes, badge holders and other printed materials in addition to any environmental impacts connected with the modes of transportation associated with mailing badges to all of our exhibitors and attendees.
For Questions or assistance with registration, please contact our customer service team:
866.458.4935 (toll-free) - or - 303.390.1776 (local) | tradeshows@newhope.com
On-Site Registration Times and Locations:
Level 1, Outside room 101
8:00 am - 5:00 pm Thursday - Saturday
Support the NPA when you register today!
Register today and pick up your badge quickly and easily onsite. Your Natural Products Association MarketPlace registration includes access to a show floor filled with natural and healthy lifestyle products, valuable education sessions, and fun networking events.
Attendee Registration
Registration fees vary according to registration type.
Read More about Registration Types
Admission Policies
All persons planning to attend the Natural Products Association MarketPlace must be registered. Natural Products Association MarketPlace is a private trade show open to the trade only, and not open to the public. Individuals who cannot document their direct, professional affiliation to the trade are not qualified to attend the trade show.
Proof of Business must be presented in order for you to be registered for the Natural Products Association MarketPlace. You must present business credentials to qualify your store/company. See below for accepted forms of business proof for each registration type. We reserve the right to request additional buyer credentials if we deem it necessary, as well as ask for updated credentials from previous attendees.
Previous attendance does not necessarily qualify you for this or any other New Hope Natural Media Event.
Business Type Definitions/Pricing
There is no registration fee for qualifying retail buyers and health practitioner buyer attendees who register on or before the pre-registration deadline. After that date, registration fees apply to all registrants.
Please note that all qualifications are based on the company's qualification, not the attendee's job title, or description, i.e., a buyer for a manufacturing company will still qualify as a manufacturer.
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On or before 4/27/12 |
After 4/27/12 |
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NPA Member/NPA Non Member |
NPA Member/NPA Non Member |
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Retail Buyer |
Free/Free |
$25/$75 |
Definition: Owns or works for a retail store, restaurant, or food services. This includes mail order or web based catalogs. The stores and catalogs must sell more than one product line to an end user.
Acceptable forms of business proof include one of the following:
- Retail Tax license
- Product catalog
- Web site that directly sells products to an end consumer
- Business card that has information of retail practices
- Letter of Intent (from and attorney or bank on official letterhead stating the intent to start a business — this is acceptable for new business only).
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Distributor |
Free/Free |
$25/$75 |
Definition: Includes Wholesalers, Distributors, Brokers, Importer and Exporters of finished products. To qualify as a Distributor, you must be a 3rd party distributor of more than one Manufacturer's line in addition to any brands owned by your company. If you distribute ingredients or other "products" to be used in finished products see Supplier below.
Acceptable forms of business proof include one of the following:
- Order forms showing multiple products lines
- Business card showing business type
- Letter of Intent (from an attorney or bank on official letterhead stating the intent to start a business — this is acceptable for new business only).
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Health Practitioner Buyer |
Free/$50 |
$25/$75 |
Definition: Definition: Owners or staff of health clubs, gyms, spas and salons. Also includes those involved in the field of medicine whether traditional or alternative.
Acceptable forms of business proof include one of the following:
- Tax license
- Medical license
- Product catalog
- Web site describing the practices of the individual or business.
- Business card that shows type of business.
- Letter of Intent (from an attorney or bank on official letterhead stating the intent to start a business — this is acceptable for new business only).
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Manufacturer |
$150/$295 |
$225/$325 |
Definition: Manufactures finished products that are ready for an end user. A third party that produces a finished product for a company- Contract Manufacturer. Private label company utilizing a contract manufacturer.
Acceptable forms of business proof include one of the following:
- Website describing manufacturing process
- Business card that shows type of business
- Product catalog
- Letter of Intent (from an attorney or bank on official letterhead stating the intent to start a business — this is acceptable for new business only).
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Supplier |
$150/$295 |
$225/$325 |
Definition: Provides raw materials, ingredients or packaging for manufacturing finished products. This includes farms, suppliers of food materials, raw minerals, equipment and packaging. This includes distributors of “products” listed above, used in the manufacturing of a finished product.
Acceptable forms of business proof include one of the following:
- Website describing manufacturing process
- Business card that shows type of business
- Product catalog
- Letter of Intent (from an attorney or bank on official letterhead stating the intent to start a business — this is acceptable for new business only).
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Business Services |
$150/$295 |
$225/$325 |
Definition: Schools and universities, government workers, and those that work for or represent the people and companies in the previous categories in such areas as advertising / public relation, banking, consultants, labs or research firms.
Acceptable forms of business proof include one of the following:
- Business cards with some business description.
- Web sites
- School ID
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Exhibitor Registration
We are excited to introduce our streamlined exhibitor badge registration process. The new format will allow a single key contact to register all booth staff.
1. Login through the Exhibitor Registration Portal
2. Enter your company's key contact person with all information
3. After entering your key contact you may then register your Exhibit Staff and Guests
If you are an Exhibitor and have a question about: purchasing a booth or have trouble with registering your staff badges, please review our FAQ page or contact your Account Manager or Exhibitor Service Representative
Exhibitor Service Representative:
Sarah Kormos,
303.998.9468
skormos@newhope.com Exhibitor details, and
To help make it a great show for everyone, please review the Show Policies.
Press Registration
Qualified press are welcome and invited to attend Natural Products Association MarketPlace. Thank you for your interest in covering the show. To register as press, you will be asked to present
press credentials in advance.
For questions, please contact:
Customer Service
866.458.4935 (toll-free)
303.390.1776 (local)
tradeshows@newhope.com
Natural Product Association Members:
If you need your member number,
please contact Felix Kang @
800.966.6632 ext. 236 or
fkang@naturalproductsassoc.org